
To be held
in Abuja, November 2006. Details to come.
Nigeria is a vast country with about 932, 768 sq. km
land mass, located wholly within the tropics. The
country, aptly described as the "Giant of Africa" is
richly endowed with ecological and cultural resources.”
Nigeria: A tourism destination full of challenges
by Helen
C. Broadus
I
had the wonderful opportunity to participate in a
Familiarization (FAM) Tour to Nigeria, West Africa this
past October as a member of Tourism Consortium
International (TCI). The overall purpose of this trip
was to experience the level of readiness of Nigeria's
travel and tourism infrastructure to include its hotel
accommodations, air and road transportation, hospitality
amenities and security services. This journey was made
possible by the efforts of Chief Margaret B. Fabiyi,
Nigeria's ASTA Chapter President, who was able to have
KLM Royal Dutch Airlines and the Nigerian Tourism
Development Corporation (NTDC) co-sponsor the two-week
program.
Click here
or on above photos for more pictures and captions.
Two weeks of
discovery
My colleagues and I really looked forward with wide-eyed
anticipation to discovering Nigeria, 'Africa's Giant in
the Sun,' because of what we had heard regarding its
great natural beauty and the friendliness of its people.
I was very interested in learning more about Nigeria,
which has over 2,000 years of tradition and culture,
with a unique combination of ancient and modern
lifestyles. This very physically demanding two-week
itinerary provided everyone with a fantastic opportunity
to visit several historically and culturally significant
tourism venues in over a dozen cities within eight
states in Nigeria, West Africa to include Lagos and
Badagry in
Lagos
State, Abuja, the Federal Capital, Lafia in Nassarawa
State, Jos in Plateau State, Yankari in Bauchi State,
Umuahia and Arochukwu in Abia State, and last but most
interesting, Oshogbo in Osun State.
(see
map of Nigeria)
Contact the Nigeria
Tourism Development Corporation
http://www.nigeriatourism.net/main.htm
Airport
services improved
As we arrived in Nigeria at the Murtala Mohammed
International Airport in Lagos, we were quite surprised
at the relative ease in our processing through
immigration and customs. Much to our pleasure we were
told that both the Ministry of Aviation and the Ministry
of Tourism have done an excellent job in alleviating the
extreme bottlenecks that travelers were accustomed to
experience upon arriving in Nigeria. Our first stop was
to Badagry in Lagos State, which was a strategic trading
port during the infamous transatlantic slave trade
period and the first mission post during the advent of
Christian missionaries in Nigeria.
“The
potential role of the tourism sector as a major
instrument for socio-economic development cannot be
overemphasized. These potentials cannot be realised
unless our numerous tourist attractions are well
developed, packed and promoted, with diligent
attention to security and welfare of visitors.
Nigeria Tourism Official web site is set to serve as
the mouth piece of stakeholders in the pushing for
positive changes in this all-important sector. You
are therefore, invited to be part of this exciting
development.”
Bagadry and the
Slave Route
During our visit in Badagry, we made a courtesy visit to
see the King, Oba Akran of Badagry and took a Special
Tour of the Palace Slave Relic Museum, Walked the Old
Slave Route and ended up at the Slave Jetty where
millions of slaves were off-loaded to be shipped abroad
to an unknown destination. We also had a chance to
briefly visit the impressive white sandy beaches at the
Whispering Palm Beach Resort. Overall, my impression of
Badagry was that it offers tremendous potential for
cultural tourism as well as provides a great place to
simply relax and enjoy the beautiful oceanfront
atmosphere.
Abuja,
the Federal Capital
On our next stop we flew into Abuja, the Federal Capital
of Nigeria. I was very impressed by the recent
renovations that were being made at Nnamdi Azikwe
International Airport and was pleased to learn that the
Nigerian government was really serious about improving
the infrastructure of its airports for incoming tourists
and business people. My impression of Abuja was that it
is truly a 'City of the Future' set in a scenic
environment which reminded me very much of Denver,
Colorado. Located approximately one hour by air from
Lagos, Abuja has excellent conference and accommodation
facilities with the Nicon Noga Hilton Hotel and Sheraton
Abuja Hotel and Towers as the two main places to stay in
Abuja, although many other hotels are being constructed.
Throughout Abuja there is much construction going on and
the people truly exhibit an excitement about living in
what is perhaps the most modern city in Africa.
Nigeria Tourism
While in Abuja, we had an opportunity to meet with the
Executive Director of the Nigerian Tourism Development
Corporation, (NTDC) Mrs. Omotayo Omotoso and her staff,
during which time we discussed areas of focus and
strategies for the improvement of the travel and tourism
infrastructure of Nigeria. Later that evening, we had a
wonderful dinner hosted by the NTDC and then took a
nighttime city tour which reminded me very much of
Washington D.C. with all of the monuments and federal
buildings lit up. It was also interesting to discover
that night life in Abuja appears to be very busy, with
many of the local people and tourists alike out and
about shopping at marketplaces, eating at restaurants
and dancing at discos.
Nassawara and Bauchi
States
The next day, our fantastic ten-day journey traversing
the Nigerian countryside began! Our first stop was to
Nassawara State. Here, we visited Lafia the capital
city, which is blessed with precious mineral deposits
and learned how the state government was in the process
of conducting a tourism master plan to create a resort
facility on the outskirts of Abuja. Nassawara State is
full of impressive eco-tourism scenery to include its
majestic Farin Ruwa Water Falls, the third largest
natural waterfalls in the world. Next, we traveled to
Bauchi State to visit the Yankari National Park with its
Wikki Hot Springs. This immense wilderness area has
tremendous potential for safari excursions and outdoor
recreational activities.
Jos and Plateau
State
Next, we visited Jos the capital city of Plateau State,
which is a favorite tourist destination because of its
high altitude (approximately 1,320 meters above sea
level) and temperate climate year round. Jos is an area
full of amazing natural rock formations to include
Sherre Hills, Riyom Rock Formation, Kahwang Bassalt Rock
Formation, Kerang Volcano and Wase Rock as well as the
magnificent Assop Water Falls. The people of Jos treated
us to a wonderful evening reception with cultural
entertainment. On the next day, we had an opportunity to
visit their Museum of Nigerian History as well as
briefly shop at the marketplace in Jos.
Abia 'God's Own'
State
After visiting these fascinating locations in the
northeast, we headed south towards Abia State,
affectionately referred to as 'God's Own State' It was
here that we were really treated to the unique Nigerian
traditions and cultures of its people, with a particular
emphasis on Nigeria's role in the infamous slave trade.
It was here that we experienced the Ikoro Bende legend
in the ancient town of Bende, which was the first
Colonial Divisional Headquarters of towns such as Aba,
Umuahia, and Arochukwu. The history of Bende dates back
to the period of slave trade and the extermination of
the Long Juju at Arochukwu. It was here that our group
was lead down the infamous slave trail crossing the
mysterious hidden stream and then on to the secret
shrine. At this shrine, the captives took part in
rituals, which would determine their 'guilt or
innocence' and whether they would be set free or pass
through the 'tunnel of no return', never to be seen
again.
While in Abia State, we
also visited the land of the Igbo people and were
exposed to several impressive welcoming festivals full
of sounds, colors and sights. We also had the
opportunity to visit several historic sites that are
becoming recognized by the Nigerian people as extremely
important to their ancestor's involvement and
participation in the infamous slave trade. One very
important site, which evoked strong emotional reactions,
was the Museum of Antiquities Ujari in Arochukwu. Relics
found here were collected through trade by barter with
the slave traders. Most fascinating are the 1892 big
bell, cannons, ancient chandeliers, large metal gongs,
slave chains, hand and leg cuffs, brass plates, basins,
buckets and silver jugs all believed to be from the
slave trade era. My impression of these developing sites
is that given the proper amount of research and
resources, they could easily compete with the more
frequently visited slave heritage sites of Senegal,
Benin and Ghana in West Africa.
Osun State and River
Next we traveled west to Oshogbo in Osun State and
visited the mystical shrine to the goddess of the Osun
River and learned about the traditional ceremonial
festivals that are highly revered throughout all of
Nigeria. We also had the opportunity to pay a courtesy
visit to His Royal Highness, Ataoja of Oshogbo as well
as visit several arts and handicrafts shops in downtown
Oshogbo. Our visit into downtown Oshogbo was a
fascinating cultural excursion where we discovered the
highly skilled carvers creating beautiful handicrafts
that are renowned throughout Africa and beyond. Also,
the night market was full of busy people shopping and
selling their goods to one another.
Hospitality and
Protocol
Throughout all that we experienced, the one thing that
stood out most during our travels was our exposure to
Nigerian protocol. Nowhere in my travels throughout the
Continent of Africa have I ever been exposed to such
formalities as when we visited the Federal Officials,
State Governors, Prime Secretaries, State Tourism
Commissioners, Kings and their Courts. In every state we
were exposed to extensive protocol rituals as we made
official visits and attended welcoming ceremonies, which
was a true reflection of Nigeria's gracious hospitality
and heightened excitement upon greeting our TCI
delegation from America.
In conclusion, although the tourism infrastructure in
Nigeria is not as developed as in other places in
Africa, Nigeria offers perhaps the best variety of
tourist attractions and destinations in West Africa.
American tourists will discover numerous unique scenic
attractions which differ from one place to another
scattered throughout Nigeria that will allow them to
experience and enjoy the people of Nigeria as they come
in contact with the fascinating history, ancient
traditions and varied customs of Nigeria's proud
heritage. The members of TCI's delegation found that by
conducting this FAM Tour, we discovered an unseen
section of the African Continent once considered to be
'well off the beaten path' and thus gained a greater
appreciation of Nigeria's people, culture and history.
Our congratulations to Chief Margaret B. Fabiyi, who did
a fabulous job in hosting the TCI Delegation. She really
'rolled out the red carpet' for everyone and we all left
with fond memories of our visit to Nigeria that will
surely last a lifetime!
Helen C. Broadus
is the President of Venue International Professionals,
Inc. (VIP) a full-service travel and tourism consulting
firm based in the Washington Metropolitan Area. She is a
member of the Africa Travel Association (ATA) and
currently serves as the International Secretary of the
organization. She can be contacted at 1-877-TO-VENU
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